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Articles on getting a website built, digital marketing and SEO

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How to Do Keyword Research with Free Tools 5 min read

June 24, 2026

How to Do Keyword Research with Free Tools

Keyword research without paid SEO subscriptions, using Google's own free tools. How to tell search intents apart and map keywords to the right pages.

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KVKK for Online Stores: Privacy Notice and Explicit Consent 5 min read

June 25, 2026

KVKK for Online Stores: Privacy Notice and Explicit Consent

Order data and marketing consent don't belong in the same checkbox. The difference between a privacy notice and explicit consent, commercial message permission and common KVKK mistakes.

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How to Read a Website Quote, Line by Line 5 min read

June 28, 2026

How to Read a Website Quote, Line by Line

Three agencies, three different prices, but what does each one cover? A practical way to read website quotes line by line and compare them in one table.

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Shared Hosting vs VPS vs Cloud: Which Fits You? 5 min read

June 29, 2026

Shared Hosting vs VPS vs Cloud: Which Fits You?

A company brochure site and a store taking hundreds of orders a day don't need the same hosting. A simple decision tree for choosing between shared hosting, VPS and cloud.

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Online Booking Websites for Hair and Beauty Salons 4 min read

July 1, 2026

Online Booking Websites for Hair and Beauty Salons

If the salon phone rings while you're in the middle of a colour, online booking is a need, not a luxury. A salon site that brings bookings with a service and price list and a gallery.

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Designing a Contact Form That Gets More Leads 5 min read

July 2, 2026

Designing a Contact Form That Gets More Leads

Every extra field in a form can lose a few visitors along the way. Field count, required fields, mobile keyboards, error messages and spam protection that doesn't annoy people.

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Keeping Your Site Fresh: A Content Update Calendar 4 min read

July 3, 2026

Keeping Your Site Fresh: A Content Update Calendar

An expired campaign, an old price, last year's opening hours. Outdated content quietly erodes trust. How often each page should be updated, plus a three-month calendar.

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Freelancer or Agency? Who Should Build Your Website 5 min read

July 6, 2026

Freelancer or Agency? Who Should Build Your Website

The real difference between a freelancer and an agency is not the price. It is who you can reach a year later, who holds the accounts, and which path fits the size of your project.

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How to Write Title Tags and Meta Descriptions (With Examples) 4 min read

July 7, 2026

How to Write Title Tags and Meta Descriptions (With Examples)

Stop counting characters and think in pixel width and click intent. Title and description writing for service, product and category pages, with before and after examples.

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Shipping for Online Stores: Integrations and Pricing Strategies 5 min read

July 8, 2026

Shipping for Online Stores: Integrations and Pricing Strategies

Carrier agreements, the time an integration saves you and how a free-shipping threshold affects basket size. A practical shipping plan for a small online store, with worked examples.

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How to Plan a Website Budget for a Small Business 4 min read

July 9, 2026

How to Plan a Website Budget for a Small Business

Split your website budget into setup, first-year running costs and promotion. Plus a simple way to work out how many customers it takes for the site to pay for itself.

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What Is an SSL Certificate and Is a Free One Enough? 3 min read

July 11, 2026

What Is an SSL Certificate and Is a Free One Enough?

The difference between free and paid SSL is not encryption strength but validation level. Why a free certificate is enough for most businesses, and when a paid one makes sense.

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